Classic Rockers and Hip Hoppers: A love/hate relationship?

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Debbie Harry, Fab 5 Freddy, Grandmaster Flash, Chris Stein, and an unidentified woman. 1981 NYC

Debbie Harry, Fab 5 Freddy, Grandmaster Flash, Chris Stein, and an unidentified woman. 1981 NYC

I saw two things online today that reminded me of the old tired question: Can you appreciate both classic rock and hip hop?

Of course, we all know by now that you can be a fan of both genres of music. But a stereotype still persists amongst young people especially that you are either in one camp or another. Or that classic rockers and hip hop players feel the same way.

The big news today is that Lou Reed, the moody L’enfant terrible of the Velvet Underground wrote a fawning review of Kanye West’s new album Yeezus, describing it as “Majestic and inspiring” and “nothing short of spectacular.” A lot of people were surprised because well, Lou Reed typically doesn’t like anything. And a lot of performers from the classic rock era are unfairly critical of anything in hip hop. At least once a week I see someone reblog that quote from the late George Harrison saying “all rap is crap.”

On the flip side, yesterday Snoop Lion (formerly Snoop Dogg, Snoop Doggy Dogg, Tha Doggfather, Calvin Broadaus) was asked his favorite heavy metal/rock bands in a reddit AMA and answered, “beatles rolling stones ramones tha list goes on.”

The fact that Snoop Lion openly admits to liking rock n roll based music is no real surprise, as anyone that knows about the formation and history of hip hop and rapping knows that MCs have long-since shown their appreciation of rock music by sampling bands like Led Zeppelin, Mountain, and the Turtles.

The misconception that rappers don’t show appreciation for rock music is getting really tired. If anything, it’s been the old timers who clearly didn’t understand rap or hip hop culture when it first arrived, and never bothered to dig deeper to learn what it’s all about.

I should add that some people in the rock genre were accepting and appreciative of hip hop in the early days, most notably the new wave and punk musicians in NYC in the late 70s (the first rap song to top the charts was Blondie’s Rapture in 1981), like the Talking Heads and Blondie. In the UK, Malcolm McLaren (always one to cash in on the new hot thing) made some classic electro-hip hop songs in the early 80s. Adam and the Ants’ “Ant Rap” hit in the top 5 on the UK charts in the fall of 1981.

But while a few of these musicians embraced hip hop, most did not. Hip hop culture was founded on the inclusion of all types of music; funk, soul, jazz, Afro, Latin, disco, rock n roll, etc. Hip hop’s ability to be inspired by the best of all musical cultures and constantly change to include these elements in their art is perhaps why hip hop has been the dominant music on the pop charts since the early 1990s, whereas rock has remained fairly stagnant for years.

The basic gist? Hip hop has always had love for rock n roll.

DJ Kool Herc, the pioneer for hip hop in the US in the mid 1970s played songs by James Brown and funk artists, but also dropped lost rock gems like “The Mexican” by Babe Ruth; songs that never even charted in America. The band Mountain has been sampled nearly 200 times in hip hop. You can hear the drum break of “When the Levee Breaks” by Led Zeppelin on songs by the Beastie Boys, Ice-T, Eminem, and nearly 80 other tracks. Hip hop producers and rappers were also fond of “The Big Beat” by Billy Squier, Queen’s “Another One Bites the Dust’, “Voodoo Chile” by Jimi Hendrix, Steely Dan, Hall & Oates, Van Halen, and Aerosmith.

Recently hip hop has shown genius ways of incorporating rock. MIA’s anthem “Paper Planes” brought freshness to “Straight to Hell” by the Clash for a new generation (The Clash were another rock oriented band that was early to hype hip hop). Kanye West always samples obscure rock tracks, including King Crimson’s “21st Century Schzoid Man”
on his song “Power.”

Adam Ant tells a story about visiting NYC in 1981 and seeing breakdancers doing routines to songs by synth pioneer Gary Numan. Afrika Bambaataa, the famous DJ and creator of many of hip hop’s enduring traditions, was a huge fan of Numan, as well as Yellow Magic Orchestra and would spin these white new wave artists at his DJ and breakdancing battles. He didn’t care that they were “rock” based acts. Those records sounded flawless. The kids didn’t care either, whether music was black or white, r&b based or rock based, or made by an awkward German band of robots named Kraftwerk.

Kraftwerk, incidentally, became a huge influence on hip hop culture because of Afrika Bambaata, who sampled them on his first big hit “Planet Rock.”

The most famous instance of rock inspiring rap was when Run D.M.C, were freestyling verses over the song “Walk This Way” by Aerosmith, not knowing who Aerosmith was, but knowing it was a dope song. They ended up remaking the song with Aerosmith, which had an enormous impact on how rap was viewed in the pop realm and also brought Aerosmith back into favor ability after many years out of the spotlight.

Hip hop has always embraced and been inspired by rock music. And yes, a fair amount of rock acts have shown appreciation for hip hop. It’s OK to only like classic rock. It’s OK to only like hip hop. But to act like these two genres can’t coexist peacefully in your life or my life is an extremely outdated and wrong assumption, and I’m really tired of hearing it.

A list of things I would like Nick Rhodes from Duran Duran to read to Me

Nick Rhodes

Nick Rhodes, Duran Duran’s synth player and legendary sparkly fashionista, could read anything in the entire world to me and I would listen with rapt attention. I’m pretty sure he has the most soothing and silky voice known to man.

Things I would like Nick Rhodes to read to me:

  • The phone book
  • VCR instructions from 1987
  • A Chinese restaurant take-out menu
  • 50 Shades of Gray
  • Duran Duran’s old Playgirl Magazine interview from 1995
  • My last rites
  • The lyrics to “Back that Ass Up” by Juvenile
  • A section from Chaucer’s Canterbury Tales

Random Thoughts About Music While Listening to Adam Ant

Adam Ant the Ants- Kings of the Wild Frontier (Top of the Pops 1981)

A lot of people who I follow on Tumblr are teenagers who are beholden to the music of the 1960s and 1970s, and I get that. It was an amazing time in music. And I’m sure that it might seem odd to people that I post about the Monkees and then a band like Oasis or Adam Ant or Tame Impala. But to me, all of these bands are very connected and important in their own way.

Music is so interconnected that to me, liking something outside of that small parameter of time isn’t that weird. Adam obviously named the Ants as an homage to the Beatles, and his influences are clearly T. Rex, Roxy Music, Motown records, and the same music of the 50s that influenced people like the Beatles.

This particular song uses two drummers playing the Burundi style of drumming made popular by Bo Diddley in the 50s, and the guitar riffs not just on this song, but on their first album are a direct nod to “Rumble” by Link Wray, which is also, as we all know, a favorite track of Jimmy Page.

Adam’s fashion sense is also a mix of the sort of freak clothes that the GTOs and the dandies in the UK in the 60s wore, but obviously with more of a punk/ugly aesthetic.

I don’t really know my point except to say that there is good, fun, well-crafted music from every decade. The 60s gets a lot of press for being an amazing decade, but every decade has valid cultural movements that make society change for the better.

Like Syd Barrett wearing eyeliner in the 60s and then David Bowie and the glam kids following his lead, and then Adam Ant and the punks doing the same but twisting it so it was “ugly/pretty”, and then Adam Ant influencing people like Boy George to feel comfortable enough with himself to wear makeup, etc. It’s all important. If the 60s was a renaissance for the women’s movement and civil rights, I’d like to think that these male popstars being so open about their sexuality and wearing makeup and still being considered sexy and desirable and that it was OK to be a little femme was helpful in the major movement in the 80s, the gay rights movement.

And then Adam influenced the next generation of British musicians like Suede and Blur who definitely took a similar approach to gender roles in the 90s.

But like all of our 60s heroes, these are still catchy three and a half minute pop songs. This is still a person who has the same influences and background as many people from the 60s. All he was doing was just modernizing it for the times and twisting it around a bit.

I know it’s easy to get stuck in one frame of mind in terms of music, but when you really think about it, whether it’s Jimmy Page in the 70s or Adam Ant in the 80s or Blur in the 90s or Jack White, all of these dudes are all musical peers who are worthy of attention, in my opinion.

Integrating social media & email marketing

Check out a recent blog post that I wrote for Freelance Social Media about integrating social media in email marketing campaigns. A recent study shows that about 66% of marketers are incorporating social media into their email marketing strategy.

Urban Outfitters is a company that does a really good job of utilizing social media in their email blasts, encouraging subscribers to tweet special discounts and last minute sales.

Social Networking and Non Profits

I recently wrote a blog post for the Freelance Social Media marketing blog about Social Networking Online and Non Profit Organizations.

It discusses the recent Non Profit Social Network Survey and analyzes how the results show a willingness by non-profits to utilize social media marketing.

Check it out!

Yearbooking myself